About Us

Step into the empowering world of Hatenaire, where silent statements speak volumes. Founded on the belief that fashion is a powerful tool for self-expression, Hatenaire, with its designer Giulia Cappelli and her partner Benedetta Capelli, seamlessly blends sophistication and boldness. Our brand ethos embodies the contrast of gold and black – a parallel between triumph and resilience. In the language of Hatenaire, gold symbolizes victory and black represents overcoming life's 'dark periods.' Through each meticulously crafted piece, we invite you to embrace the journey of empowerment, where style becomes a silent yet powerful statement.